Heritage Licensing Digital Summit
event branding, digital, print, video, presentation, strategy
Heritage Licensing kicked off 2019 with a Digital Summit held at The Whitby Hotel. The one-day conference highlighted Heritage Brands’ learnings and best practices in the digital space. To an audience of domestic licensee partners, experts from PVH discussed everything from direct-to-consumer (DTC) e-commerce and Amazon to 3D Design. The objective of the event was to give licensee partners an inside look at key Heritage initiatives and competencies to incorporate into their businesses.
InDesign, Illustrator, Photoshop, Premiere, PowerPoint
creative direction, run of show, creative, copy, production, producing
Event branding was developed to evoke the feeling of newness and the urgency of immersing deeper into the world of omnichannel commerce. Bold colors, clean design and subtle animation allowed to connect various presenters and topics into the fluent narrative flow.
